Bass Pro Shops Pylon Signage in Winnipeg

September 11, 2026

Some Winnipeg businesses are familiar because of their location long before you think about their name. The Bass Pro Shops location at 580 Sterling Lyon Parkway is one of those places.

Previously operating as Cabela’s, the location is now home to Bass Pro Shops, bringing a familiar outdoor retail destination under a new name and identity. Bass Pro Shops describes the Winnipeg store as a destination for outdoor gear and experiences, with products for fishing, hunting, camping and other outdoor activities.

As part of the change, Electra Sign Ltd. fabricated and installed the illuminated pylon signage at the property. The main display features the Bass Pro Shops Outpost branding, with illuminated tenant panels positioned below.

Pylon signage has an important job at locations like this. It needs to be visible from the roadway, establish the identity of the property and remain effective throughout the day and into the evening. The illuminated elements are particularly noticeable after dark, giving the sign a strong presence along Sterling Lyon Parkway.

For Electra, this project was also a good example of the role signage plays when an established business changes its identity. The location was already familiar to Winnipeg customers, but the updated signage helps make the Bass Pro Shops name immediately recognizable.

The Winnipeg Bass Pro Shops is located at 580 Sterling Lyon Parkway, and remains part of the Bass Pro Shops and Cabela’s retail network in Canada.

Project: Bass Pro Shops LED Lit Pylon Signage
Location: 580 Sterling Lyon Parkway, Winnipeg, Manitoba
Fabrication & Installation: Electra Sign Ltd.

Helping a Church Stay Connected with an Electronic Message Centre

July 23, 2026

For churches, communication extends far beyond Sunday morning. Worship services, youth programs, community breakfasts, seasonal events, retreats, and volunteer opportunities all depend on keeping people informed.

Fort Garry Mennonite Fellowship Church has been doing exactly that for decades. Since its beginnings in the late 1960s, the congregation has grown from a small group meeting in rented facilities to an established church serving approximately 200 members from its home on Bayridge Avenue in Winnipeg.

To support that ongoing communication, Electra Sign Ltd. fabricated and installed a custom Electronic Message Centre monument sign that combines permanent branding with flexible digital messaging.

Unlike traditional signs that remain unchanged for years, an Electronic Message Centre gives organizations the ability to update information whenever needed. Whether announcing worship times, promoting youth activities, inviting the community to seasonal celebrations, or sharing special events, the display keeps messages current while maintaining a professional appearance.

For organizations like Fort Garry Mennonite Fellowship Church, the sign serves as more than an identifier. It is another way to connect with neighbours, welcome new visitors, and keep the surrounding community informed about what's happening throughout the year.

A well designed monument sign creates a lasting first impression, while the digital display ensures that message continues to evolve with the organization it represents.

At Electra Sign Ltd., we enjoy building signage that supports not only our clients' brands, but also the communities they serve.

Learn more about our custom signage projects at https://electrasign.com/news.

LED Lit Monument Sign for Courtyards of River Heights in Winnipeg

May 28, 2026

When businesses are set farther back from a busy roadway, visibility becomes a major part of the customer experience. A well designed monument sign can help direct traffic, improve tenant recognition, and elevate the overall appearance of a commercial property at the same time.

For Courtyards of River Heights at 1580 Taylor Ave. in Winnipeg, the goal was to create more than a standard tenant directory. This custom LED lit monument sign was designed to give the property a stronger visual presence during both daytime and nighttime hours while keeping the layout clean and easy to read.

The sign features illuminated tenant panels paired with a bold vertical architectural element that helps the structure stand out from passing traffic along Taylor Avenue. Warm integrated lighting adds visibility after dark while complementing the modern look of the development.

Projects like this highlight how commercial signage can become part of a property's identity rather than simply functioning as a list of tenant names. The result is a sign that improves wayfinding while contributing to the overall presentation of the site.

This monument sign was fabricated and installed by Electra Sign Ltd. in Winnipeg, Manitoba.

See more of our signage projects at:
Electra Sign Ltd.

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